Audience measurement
Your screens finally get a ratings report
Online ads tell you exactly who saw them. Now your in-store screens can too. FocusTrack counts every passer-by, every glance and every engaged viewer, screen by screen and design by design.
0
views in a month
0%
of passers-by noticed the screen
0%
stayed engaged
0h 31m
of total watch time
Example: one shop-window screen over a month, from our demo account.
How it works
Up and measuring in three simple steps
Place it by your screen
FocusTrack sits next to the screen you want to measure. No changes to your content.
Measure every glance
It counts who walks past, who looks and how long they stay, in real time.
Keep what works
See which designs win attention and give your best content the best moments.
Every look, classified
Not all views are equal. Now you can tell them apart.
< 0.5s
Passed
Walked by without really looking.
< 1.5s
Glanced
A quick look that caught the eye.
< 5s
Viewed
Stopped long enough to take it in.
5s +
Engaged
Five seconds or more of real attention.
Real numbers
Prove what your screens are worth
Views, engagement, dwell and total watch time, by day, month or year. Stop guessing whether your screens are seen.
Prove Screen Value: show how many people your screens really reach.
Spot Your Prime Time: see when your audience peaks and schedule your best content for it.
Know Your Audience: age and gender insights reveal who stops to watch.
Engagement funnel
From passer-by to engaged viewer
See how many people notice your screen, watch it and stay engaged, and find exactly where attention is won and lost.
Passers-by: everyone who walks past your screen.
Noticed and Watched: who turns to look, and who stays to watch.
Engaged: viewers who stay for five seconds or more.
Content and Analytics
Everything you need to make every screen count
Every screen, one dashboard
Compare views, engagement and dwell across all your screens.
Design by design
See which content wins attention
Privacy built in
No video stored
Everything is processed on site.
Anonymous by design
Viewers are counted, never identified.
You stay in control
Age and gender only when you switch them on.
FocusTrack
Watch - 6 min video
Discover How Screenflex Works
See how easy it is to bring your first screen live in minutes.
Case Studies
See how clients boosted sales and improved communication
Documentation
Here you will find all of the available documentation